RE/MAX Home Experts
THE HOME SELLING PROCESS
The selling process can be summarized in the following steps:
Selecting your Real Estate Listing Agent
Choosing your real estate professional is, perhaps, the most important decision you will make when selling a property. Sucessful selling of a property requires proper marketing, advertising, sales skills and good public relations, as well as careful coordination of different activities and services. RE/MAX Home Experts agents have the experience and training to take you through this process in the easy way, without stress and inconvenients, from the pre-listing stage to settlement. Be sure to select an agent that will meet all your expectations. We believe the more you look around, the more you will see the value of working with our agents.
Setting the Correct Sale Price
A key part of the marketing plan is setting a reliable listing price. If a home is priced too low, it may cost you money. If a home is priced too high, potential buyers may be scared away and the property will not sale. To determine the best asking price, your RE/MAX Home Experts agent will investigate the costs of recently sold homes in the area, evaluate the competition and study marketplace trends to help you reach the right asking price for your property.
It is also helpful to discuss other terms and conditions, such as timing and items that can be included with the sale of the home. Both of these can make your home more attractive to potential buyers. For more information see Pricing your House to Sell.
Seller Closing Costs
Typical seller closing costs include:
Loan balance due (if any)
Documentary Stamps on the Deed
Property taxes (prorated)
Negotiated closing costs
Establishing a Marketing Plan for your Property
Your RE/MAX Home Experts agent will create a personalized marketing plan for your property that will help distinguish it in your local marketplace and attract buyers to it. This will include marketing and advertising that may include Internet exposure, MLS listing , exposure to top agents in the zone amd different advertising methods, including newspapers, magazines, holding an open house and more.
The objective is to sell your home or property at the best price possible in the shortest amount of time.
Prepare your Home for Sale
One way to make a home more attractive is to purchase a home warranty that protects the seller, from paying repair or replacement costs of major items during the listing period. Ask your Agent for more details on this outstanding benefit. In addition, your agent will make you aware of all the federal, state, and local disclosure laws.
To prepare your home for showing it to potential buyers, start with a good cleaning, then eliminate any clutter (adding a fresh coat of paint can help) and tidy up the yard. Improving curb appeal can help impress potential buyers once they're in front of your house. Talk to your RE/MAX Home Experts agent about other tips to prepare your home to sell.
Showing your Home and Protecting Yourself
In some cases, a home sale can also be an invitation for danger. Here are some things you can do to make the process safer.
Your RE/MAX Home Experts agent will make arrangements for showing your home. You will be advised in advance of the date and time of the showing.
If the home is occupied, follow the following recommendations at the moment of the showing:
- Ask for identification.
- Ask for pre–approval letters.
- Lock up and hide collectibles and valuables.
- Remember “For Sale” signs bring in buyers. Do not allow your children to open doors to strangers.
- If you have pets, make sure they are controlled.
- Remove any dangerous items.
Making the Deal
As the closing nears, you may also need to perform repairs or do additional work to the house as agreed upon in your contract. In addition, you will need to have the house "broom clean" and empty (unless otherwise agreed) prior to the closing so that the buyer can complete a final walk through.
When a buyer has made an offer, it is time to negotiate. Rely on your RE/MAX Home Experts agent to guide and assist you through this process. He or she will help you arrive at an acceptable price, terms and conditions. Once you have accepted an offer, help keep the deal together by meeting deadlines and criteria, including home inspections, appropriate buyer visits, scheduled deposits and other steps. In fact, during this period there may be a renegotiation of the accepted offer price depending on the outcomes of these visits.
Closing the Deal
When you finally arrive at the closing table, come prepared with the appropriate certificates and approvals as required by your town, county and state. Before closing you will be backed by the technology used by RE/MAX Home Experts to monitor the development of the transaction and download the required documents. Your agent will accompany you to closing and review figures and documents for accuracy and assist you with any unforeseen problems. For more information see Prepare for Closing.
Once the money has exchanged hands and all the papers signed, hand over the keys to the buyer.